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St. Julian's New Wine Pairs Perfectly With a Campfire

Paw Paw, MI - Love s’mores but not the mess? St. Julian Winery has created the perfected treat: S’mores wine. All of the toasted marshmallow, golden graham and smooth chocolate flavor without the sticky fingers and cleanup.

As summer slowly approaches, Michiganders are getting the urge to start a campfire and make the popular campfire treat. Apparently, more s’mores are consumed in Grand Rapids, Michigan than anywhere else in the United States, so it is only natural that St. Julian Winery crafted a wine for the occasion.

The most awarded Michigan winery is located in Paw Paw and sources grapes from the Lake Michigan Shore AVA. 

“We learned that Grand Rapids has quite the affinity for s’mores, as does the rest of our region. We wanted to create a wine for the occasion - sitting around the campfire,” explains Alyssa Sonnevil, Marketing Director at the winery. “We hope that you make great memories around the fire this year.” 

The first record of a s’more is referenced in the Girl Scout Handbook, Tramping and Trailing, in 1927.  In this publication, the tasty treat is called a “Some More” and was shortened later in its tenure. There is even an official S’more Day, which is August 10th.

The nostalgic treat is now available in St. Julian tasting rooms, online (available to ship to most states) and at retail locations throughout the region.

About St. Julian Winery & Distillery

St. Julian Winery & Distillery is Michigan’s largest and longest-operating winery and has been family-owned since its founding in 1921. In addition to the winery in downtown Paw Paw where they produce hundreds of award-winning wines, sparkling juices, spirits and hard cider, St. Julian Winery & Distillery also offers tasting rooms in Dundee, Frankenmuth, Rockford, Troy and Union Pier and distributes to thousands of retail partners throughout the Midwest.