Private Label & Co-Packaging

Your Brand, Our Craft

Make it your own with custom-labeled wines, ciders, juices, and more from St. Julian. From branded products for businesses to custom bottles for weddings and special occasions, our team can help bring your idea to life.

With more than 100 years of winemaking experience in Michigan, we offer established products as well as custom options to fit a variety of needs. Our experienced team can help guide your project from product selection and label development through approvals, production, packaging, and fulfillment. Whether you're building your brand, creating a signature product, or adding a personal touch to a special occasion, we'll work with you to create something distinctly yours.

For Businesses & Brands

Private Label & Co-Packaging

Create a product that puts your name front and center. Our business-to-business private label services are designed for retailers, restaurants, hospitality businesses, corporate clients, organizations, and other businesses looking to offer a distinctive beverage under their own brand.

Whether you’re developing a signature wine, expanding an existing product lineup, creating branded gifts, or exploring a custom beverage, our team can help you determine the right product and approach for your project.

How Private Labeling Works

Choose Your Product
Start with one of our available wines, ciders, or juices, or talk with our team about options for a more customized product.

Create Your Label
Bring us your existing brand or work with St. Julian’s design team to develop a custom label for your product. We can assist with label design and help ensure your finished label meets applicable requirements and approvals.

We Handle the Details
Once your product and label are finalized, our team coordinates production scheduling, regulatory approvals, bottling, packaging, and fulfillment.

Make It Yours
The result is a professionally produced beverage carrying your brand, ready to serve, sell, share, or give.

Products & Possibilities

Our business-to-business private label services are available for a wide variety of wines, juices, ciders, and other beverages, including:

  • Dry red wines
  • Dry white wines
  • Semi-dry red wines
  • Semi-dry white wines
  • Semi-sweet red wines
  • Semi-sweet white wines
  • Fruit wines
  • Sparkling wines
  • Alcohol-free sparkling juices
  • Cream-based wines
  • Hard ciders
  • And more

Looking for something different? Custom blends and varietals may also be available. Talk with our team about carbonation, custom bottling, cider, and other possibilities.

For Personal & Special Occasions

Make the Occasion Uniquely Yours

You don’t need to be a business to create something custom. St. Julian also offers small-lot custom labels for weddings, showers, parties, milestone celebrations, gifts, and other special occasions.

Add your names, message, event details, or custom design to select St. Julian bottles for a memorable favor, gift, or addition to your celebration.

Whether you’re planning your wedding, commemorating a milestone, or looking for a gift that’s a little more personal, we’ll help you create bottles made for the occasion.

Learn More

Let's Bottle Up Your Brand

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